Living at the expense of animals

WWF - Our life at the cost of theirs?

A very creative idea with animal bodies made from city maps. Thus carry the message that humanity is living through the animals.

Advertised brand: WWF
Advertising Agency: Ogilvy& Mather, Mumbai

  • Living at the expense of animals
    Turtle city
  • Turtle city
    Turtle city
  • Turtle city ads
    Turtle city

Creative Director: Sumanto Chattopadhyay / Art Director: Mandar P Wairkar, Mayur Varma / Copywriter: Sumanto Chattopadhyay, Karn Singh, Mandar P Wairkar / Illustrator: Swapnil Nilkanth

Comments

Great concept! Reminds me a little of colonial maps

Looks very original and smart! Gives the right message.

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