LaScala's PASSUNDER30 pass for spectators with strong emotions

LaScala's PASSUNDER30 pass is the first simple step to see the Teatro alla Scala. PassUNDER30 costs 10 euros and is valid for the entire 2010 - 2011 season.

Advertising Agency: Tita, Milano, Italy

  • LaScalaUNDER30 ad
    'Not like my bitchy friends. For spectators with strong emotions.'
  • LaScalaUNDER30 print ad
    'He doesn't love you the way I would. For spectators with strong emotions.'
  • LaScalaUNDER30 print ads
    ' I'd give anything to slap him in the face. For spectators with strong emotions.'

Art Director: Emanuele Basso | Copywriter: Andrea Masciullo

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