New journey time. New station. New London

London is changing.
New journey time. New station. New London

Advertising for Eurostar it's hard. Eurostar is the fastest the train connecting Paris and London, but who wants to go to London?
Advertising Agency: Leg, Paris, France

Creative Director: Gabriel Gaultier

Art Director: Cedric Moutaud

Copywriter: Bernard Naville

Photographer: Cedric Delsaux

13411 reads

Submitted by adsora on Thursday, 08 November, 2007 - 02:36

Comments

Comment by Anonymous on Thursday, 08 November, 2007 - 03:36.

Why are all the images quite out of date? The teletubbies haven't been on TV for years, Mr Bean is really old school and the punk era was 20 years ago. London is at the forefront of fashion and has an amazingly diverse culture, this is so 2-dimensional and cliched.

Comment by Advert Sneeze on Thursday, 08 November, 2007 - 03:53.

I suppose that the ads are made by really old people :idea:

Comment by Anonymous on Sunday, 09 December, 2007 - 03:30.

I suppose it's because the Euro Star is an international means of transportation and so advertisers resorts to clichÃƒÂ©s because it is what Monsieur Dupont think of when someone tells him "England". However, I think that what the advertisers mean here is that these clichÃƒÂ©s are no longer true. so it's rather positive.

Comment by Andy Sedgwick on Thursday, 20 November, 2008 - 20:11.

No matter how old these ads are, they still effectively catch the attention of viewers.